Fashion Theory

22/11/13

At the moment in university I'm learning about Postmodernism and Modernism and how it's used in the world of creativity.

MODERNISM

Key Words:
- Technology/ Science
- Machines
- Mass Production
- Transport
- Communication
- Literacy
- Socioeconomic

Key Figure:
Isambard Kingdom Brunel 1806- 1859

Outcomes:
- Growth of Population
- Growth of cities
- Poor living conditions for workers
- Factory production
- Organisation of labour
- Alienation
- Capitalism

POSTMODERNISM

Characteristics:
- End of Meta-narratives
- Time-Space Compression
- Heterogeneity & Pluralism
- Fragmentation & Schizophrenia
- Hyper-consumerism
- Excess information/signs & commodification of signs
- Pastiche
- Playfulness
- Self-reflexivity or self-referentiality
- Kitsh
- Irony
- Hyperreality: Simulacra & simulation
- Intertextuality

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